REDESIGNING THE FAMILIAR
INPUT 2 PAGE ESSAY. BE CREATIVE ! BORROW PATTERNS FROM MANY DOMAINS, SOURCES
COMPANY REDESIGN
2 SURPRISES ! One distant relative you never even knew about has just given you enough stock to take control of Google and another distant relative you never even knew about has just given you enough stock to take control of Twitter.
Decide which company, Google or Twitter, you will now take over as top manager.
Lay out some specific plans/procedures/decisions that you can argue (give details, reasons) will lead to the following creative improvements in your company:
A. Improvements in internet services, events, communications, etc. so that users find their time spent on your company's products more valuable and more enjoyable
B. Expansions of the ways that your company through its internet presence, products, and activities helps to solve important societal and environmental problems
In your essay/plan, include multiple elements and procedures. Again, be sure to think "outside the box of business" and bring in insights and bold ideas and innovations from Nature, Architecture, Dance, Engineering, Ecology, Psychology...
